GestureTek Inc, Canada
Founded in 1986, GestureTek is the pioneer of gesture-controlled solutions such as immersive surfaces, digital signage, and games/entertainment. The company consulted bbigg to assess the market and provide strategic business expansion and product development options for the company. We analyzed the various market segments, reviewed available technologies, trends, and competition and, based on our analysis, provided a detailed report and our recommendations for the company. Using this independent market assessment and report, GestureTek positioned its IP and development group for sale. We met with their investment banker and, during the discussions, recommended that they include Qualcomm in the list of companies to pursue. As we anticipated, Qualcomm eventually purchased this group.